So much information, so little time!

Consumers shopping for food are busy and have very little time to read through all the information on food labels. Most consumers look for the best deal and quickly look at symbols before they purchase food products. Very few take the time to read nutrition facts or ingredient information on labels. Many consumers even misinterpret the symbols used on food products.

Food labels that use words like “organic”, “all natural” imply that the food is healthy. There is a lot of debate on the two terms natural and organic. Is natural the same as organic? Different? Is organic better than natural food? Does natural imply that there are no artificial ingredients or has minimum/no processing?

This leaves the poor consumer wondering how to make sense of these labels on food packages. Some even think if they made the right choice while shopping for food items. The consumer can always turn to the food and drug administration (FDA) for assistance.
FDA has provided food labeling guidelines and the requirements for claiming the food to be ‘healthy’ (please see N49 on this page).